Sunday, July 29, 2007

The sweet trail to Tupelo


Yesterday, while shopping at Giant, I ran into Elvis. The life-sized cardboard image, a painting not a photo, was holding a Reese's chocolate product. Think about this masterful marketing. Peanut butter and Elvis. Can the food debauchery of any celebrity have a closer relationship?

It made me want to grab some Reese's and travel with the thousands on their way to Mississippi, whether they can spell the state or not. To Tupelo, a musical sounding town in its own right. To a little shack where The Elvis was born. A mecca of sorts, as the 30th anniversary of E's death nears.

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